WE ARE RITTA
We’re here for the work.
And for the people behind it.
The teams carrying too much.
The timelines that don’t move.
The launches that have to land right— the first time.
We believe showing up matters.
Prepared.
Responsive.
Confident in what we know —
And honest about what it takes.
Because great creative
Isn’t just about ideas.
It’s about execution.
About clarity.
About taking complex products
And making them understood.
It’s about turning limited information
Into something spectacular.
About solving problems
Before they become fires.
We’re not red tape.
We’re an extension of your team.
We are partners.
The kind who keep you on track.
Who protect your timeline.
Who make your job easier.
We believe confidence is earned.
Through consistency.
Through accountability.
Through delivering what we promise —
On time.
On budget.
Done right.
This is creative that moves brands forward.
This is partnership that leads with trust.
This is work you can count on.
LEADERSHIP
KORYN SCHERMER, CEO
Koryn is a brand strategist with extensive experience shaping luxury identities and integrated programs across categories. She has led premium brand initiatives for high-end automotive, luxury travel, live entertainment, financial services, healthcare and regional non-profits. Drawing on a foundation in high-end still photography for clients such as Apple, Bulgari, and Movado, she brings a sharp visual sensibility to positioning, messaging, and the customer journey, ensuring that what a brand says and what it shows are always in sync. Known for seamless client collaboration, clear communication, and meticulous timeline management, she ensures every project is delivered with consistency, sophistication, and strategic impact — so every engagement is grounded in both brand aspiration and business reality.
In addition to directing client work, she oversees HR, talent development, and office management, ensuring the agency runs smoothly and teams have what they need to deliver at a high level.
Outside the office, you’ll find her traveling with family and friends, hosting BBQs, producing middle school musical theater productions, and attempting to “speak dog” with Tiger Waffles, the rescue Ham Spangler – who serves as a constant reminder that every great story deserves a little bit of heart and humor.
KEVIN JANOSZ, COO
Kevin leads strategy and execution across the agency, helping brands turn innovative products and marketing initiatives into clear, compelling stories that customers immediately understand. With more than 20 years of experience, he dives deeply into each client’s business — learning the product, the market, and the business behind the marketing. Through thoughtful questions and a willingness to challenge assumptions, teams are able to sharpen positioning, simplify messaging, and ensure campaigns, digital experiences, product pages, and launch assets drive engagement and sales.
Kevin’s experience spans home appliances, consumer electronics, healthcare, and real estate, helping brands connect strategy to execution and bring greater clarity and focus to their marketing.
When he’s not helping brands clarify their story, Kevin’s usually either on a baseball field or thinking about one. He spends much of his time coaching youth baseball for his two sons, where patience, encouragement, and the occasional dugout pep talk go a long way.
When he’s not at the ballpark, you’ll often find him watching (and occasionally suffering through) Mets games or picking up his guitar in the office between calls, still convinced that one day a mid-life garage band might actually come together.